Mmm, artificial flavors. Oh well, it's kind of expected in gum, especially sugarfree gum. Ice Breakers Ice Cubes are an interesting kind of gum where you pay more for novelty than quality. There are only 10 cubes in the box, but for the $1.20 or so price, you could get more gum for the money with other brands.
The cubes themselves are frosty and matte white with dull reddish-pink and green flecks (not as sparkly as portrayed on the box), roughly a cubic centimeter in size. I realize now that I took a picture of the back of the box, but I really wanted to capture that "Whoa!"
On to the flavor. The "Cooling Xylitol" hits you immediately, but it really didn't make me say "Whoa!" It's no different from any other minty gum. The fruit flavor here is decent, but it's pretty much 100% watermelon. Maybe my palate isn't sensitive enough to pick up the kiwi. I suppose it sort of smells like kiwi, but maybe it's just because so much of the kiwi experience is tied up in the texture that they just couldn't emulate that in gum form.
The "Cooling Xylitol" is gone pretty quickly, as are the flavor crystals for which the Ice Breakers brand is known. The watermelon taste does hang around a while, so I'd have to say it's one of the better melon gums I've had. However, I wish there was more gum in the package.
It's a cute idea, but I'll probably stick to Orbit. I have a pack of Maui Melon Mint ready for review, so we'll see how it stacks up.
Ice Breakers Website